Late Thursday, while unconfirmed reports spread concerning an incident at Brown University, the network's Kaitlan Collins took to social media, highlighting the uncertainty and directing people to her channel's 9pm newscast.
Even though CNN is certainly not a perfect news source, her words resonated for a lot of people. It remains one of the broadcasters where you can find grounded and mostly trustworthy reporting – notably during crises like the one developing near a New Hampshire storage facility.
An Uncertain State Amid a High-Stakes Struggle
But CNN, now 45 years old, finds itself in a uncertain state as two massive media empires compete for ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the future of CNN has been drawn into a high-stakes game of business acquisition, rather than as a question of what benefits the information-seeking public.
“This represents another instance of the deep structural problems with roots in decades of regulatory actions,” said Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Pennsylvania University.
The speculation about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – overlooks a more important point.
“It is often framed as a financial tale with influential figures as the central actors, but there is hardly any discussion of the public interest,” Pickard explained.
The Additional Factor: Donald Trump
This situation is made more complex by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his main “fake news” antagonist.
Think back to the shouts of “CNN sucks!” at Trump's rallies, his administration’s punitive revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now says that CNN needs new ownership. You can read that as ownership that will shield him from criticism and scrutiny. That is a factor in why he seems to favor Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to like that bidder more. For one thing, it is led by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the top editor of that venerable news network.
A Future of More Turmoil
Significantly, if Netflix wins, CNN and other cable outlets would first be spun off into a independent unit. Such a move could be a relief to many at the network, but it’s not exactly a secure position. That setup could pave the way for CNN for yet another acquisition. It never ends.
In the view of Timothy Wu, a great deal of this is illegal, anyway. The well-known analyst of big tech’s dominance stated that anti-trust laws should disallow both deals.
“Either merger would be detrimental to the country, and both should be contested by the government,” Wu stated.
The Core Issue and a Potential Solution
Regardless of the resolution in this situation, the bigger problem remains.
“What we have now is a very anti-democratic system, but we must resist learned helplessness,” Pickard said. Regulatory choices – from the 1930s and 1940s – helped to create this overly commercial monster, and new policy decisions can fix it.
Can reform occur in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Reform is a distant prospect now, but that doesn’t mean it will not happen in the future.
Policies that support independent news organizations, bolster local journalism, finance public media, and prohibit the consolidation of media power in a handful of hands are not only possible – they are necessary for a robust democracy.
In the world of media ownership, larger is not superior. And news organizations including CNN must not be pawns in the most recent acquisition battle.